Work
Research, strategy, experimentation, building.
We work in sequence. Understanding comes before ideas, evidence comes before scale, and building comes last — when it is justified.
The sequence
- 01
Problem
- 02
Research
- 03
Experiment
- 04
Evidence
- 05
Decision
Research
We start with the problem as people actually experience it. Interviews, observation, existing data and document review, ending in a problem statement precise enough to test.
- Problem statement
- Evidence map
- Open questions
Strategy
We frame the realistic options, the cost of each, and what has to be true for each to work. The output is a decision, not a deck.
- Options and trade-offs
- Sequencing plan
- Decision brief
Experimentation
Each experiment states one question, a method, a success threshold and a stopping rule before it begins. Small, cheap, fast.
- Experiment design
- Results write-up
- Go / adjust / stop
Building
When evidence supports it, we build the practical version and hand it over with the documentation needed to run it.
- Working solution
- Operating notes
- Measurement plan
Have a problem worth testing?
Tell us what is not working. We will tell you how we would investigate it — and what a first experiment could look like.
problems@ulabworks.co.zw